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Norco creates custom maple leaf XC bikes for Tokyo

Vélocolour taps Canadian heritage for Haley Smith and Peter Disera’s Olympic-bound race whips

Photo by: Nick Iwanyshyn

When Haley Smith and Peter Disera race the cross country mountain bike event in Tokyo, it will be both athlete’s Olympic debut. To commemorate that achievement, Norco tapped Toronto’s custom paint house, Vélocolour, for very special Tokyo-bound bikes.

“The potential of The Games runs through the veins of every athlete who commits to the pursuit of gold – and when you’re one of the select few Canadians chosen every four years, those golden hopes, and the pride of your country, course through you like the veins of a maple leaf,” Norco says of the inspiration behind the green-gold leaf theme.

RELATED: Tokyo Olympics: Haley Smith is focused on the path forward

Adding a bit of extra incentive, Tokyo will also be Norco’s Olympic debut. The selection of two Norco Factory Team racers marks the achievement of a decade-long project for the team and for the Canadian bike brand.

RELATED: How did Vélocolour create those custom maple leaf Norco bikes for Tokyo?

The bikes, Norco Revolver FS 100 and Revolver HT frames, draw on the Canadian heritage of the maple leaf. Not just metaphorically. Vélocolour used actual Canadian maple leaves to create the design, imprinting them directly onto the race bikes. The pearl green-gold leaf texture is clear coated over raw carbon, for a stunning but light finish.

RELATED: Tokyo Olympics: Peter Disera is ready for his debut in Japan

With official selection for the Canadian team coming in early July, the frames were barely dry before being boxed up and flown to Tokyo to meet – and surprise – the Disera and Smith as they make their final preparations for racing.

Norco: Spinning Maple into Gold

Photos and Video: Nick Iwanyshyn
Custom Bike: VéloColour