Cycling Canada partners with Lexus
The automaker will provide financial and automotive support to Cycling Canada and the national team
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Cycling Canada and Lexus have entered into a multi-year partnership. The automaker become the official partner of Cycling Canada, the national cycling team, as well as a number of cycling events across the country. Lexus will provide vehicles and give Cycling Canada financial support.
Lexus vehicles will act as the official support car for the national team at road competitions throughout the season. At the Canadian national championships on the road and on the track, and major gran fondo events in Quebec, Alberta and British Colombia, Lexus will be the official automotive partner. They will provide pace cars and support vehicles for the GranFondo Garneau-Quebecor presented by Cascades on August 14, the RBC GranFondo Banff on August 20, and the RBC GranFondo Whistler on September 10.
“We are thrilled to welcome Lexus to our family of partners,” said Jacques Landry, high-performance director and head coach for Cycling Canada. “With their relentless pursuit of perfection and passion for innovation, design and performance, the alignment with our approach to high-performance sport and our pursuit of the Olympic podium could not be stronger.”
The announcement took place at the Mattamy National Cycling Center in Milton, Ontario. Lexus joins a list of partners of Cycling Canada that include Mattamy Homes and Global Relay.
