Silber’s title sponsor doesn’t renew, team searches for replacement
Canadian squad's five year run in orange coming to an end
Canadian Continental squad Silber Pro Cycling’s existence is in peril as Silber Investments has decided not to carry on sponsorship for a sixth year, team director Gord Fraser told Cyclingnews before the start of Tuesday’s first road stage of the Larry H. Miller Tour of Utah.
Fraser said, “Obviously, we’re searching for new partners and somebody that wants to take the reins of really the flagship project of cycling in Canada.”
Fraser mentioned that a good result at the 2.HC-rated race, like the team’s Chris Dahl winning Stage 1 of the 2016 edition and pulling on the first yellow, might persuade someone to take on the outfit Fraser called “turn-key”. “It’s ready to go,” he continued, “and you can definitely do a lot with this team in your branding.”
In 2013, the team was born as Medique p/b Silber Investments, not yet clad in orange and black, but white with blue trim, as this old Tweet reveals.
Team Medique p/b Arthur Silber Investments photo from the banquet at the #TourdeBeauce. pic.twitter.com/GWCc4240
— Floyd's Pro Cycling (@FloydsCycling) June 12, 2012
In Utah Silber’s Charles-etienne Chretien, Pier-André Coté, Émile Jean, Nicolas Masbourian, Adam Roberge, Danick Vandale and Nicolas Zukowsky are flying the colours. Tejay van Garderen (USA/BMC), on his way to EF-Drapac next year, took the race lead after Monday’s prologue time trial.
Silber has the Colorado Classic next on its schedule.
